Scott Wiseman: Pioneering AI-Driven Legal Marketing Excellence
Chief Executive Officer & Founder of InterCore Technologies LLC
📋 Article Navigation – Table of Contents
Executive Summary
Scott Wiseman stands as a testament to entrepreneurial excellence and technological innovation in the digital marketing landscape. With over 30 years of experience in sales, marketing, advertising, and product marketing, Scott has established himself as a visionary leader who transforms complex business challenges into elegant, profitable solutions.
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Numbers never lie – I am a systems thinker known for creating beauty out of chaos and can visualize and build each component of your conversion engine.
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– Scott Wiseman, CEO & Founder
🎥 Featured Video: Scott Wiseman on AI & Legal Marketing
Watch Scott Wiseman share his insights on the future of AI-powered legal marketing, Generative Engine Optimization, and how law firms can leverage emerging technologies to dominate their market. Learn from three decades of digital marketing expertise distilled into actionable strategies.
The 30-Year Journey: From Network Engineer to AI Pioneer
Educational Foundation
Scott’s journey began at El Camino Real High School (1983-1986), where he achieved a remarkable 3.8 GPA. He furthered his education at Pierce College (1986-1989), earning an Associate of Science degree in Electronics. This technical foundation was later enhanced with studies at UCLA and Columbia University, creating a unique blend of technical expertise and business acumen.
This data-driven philosophy has guided Scott through multiple successful ventures, including his role as Marketing Director at Google (2014-2020), where he leveraged the power of data to increase customer value and optimize marketing innovation capabilities.
Building InterCore Technologies: A Los Angeles Technology Staple Since 2002
Company Genesis
Founded in 2002, InterCore Technologies emerged from Scott’s vision to bridge the gap between traditional business practices and cutting-edge digital solutions. The company was officially incorporated in December of 2003 in California.
📍 Strategic Locations
Growth & Scale
As documented on various business platforms including Crunchbase and ZoomInfo, InterCore Technologies has established itself as a leading force in AI-powered digital marketing solutions for law firms and enterprise clients.
DUNS Number: 010102344
Core Technical Expertise & Certifications
Technology Proficiency Matrix
💻 Technical Mastery
- →
20+ years as Network Engineer - →
15+ years programming experience - →
Software Architecture expertise - →
API Integration specialist - →
Cloud Infrastructure architect
📊 Marketing Innovation
- →
20+ years Search Engine Marketing - →
E-commerce Marketing specialist - →
AI-powered marketing strategies - →
Customer segmentation expert - →
Predictive modeling architect
⚙️ Operations Excellence
- →
10+ years logistics design - →
Warehouse management systems - →
Product inventory optimization - →
Pick, Pack & Ship systems - →
Order Management Systems
Pioneering Generative Engine Optimization (GEO)
Scott Wiseman and InterCore Technologies are recognized as the first and only agency specializing in Generative Engine Optimization for law firms. This revolutionary approach optimizes legal content for AI platforms including:
GEO vs Traditional SEO: The Paradigm Shift
While traditional SEO focuses on ranking in search engines, GEO ensures your law firm appears when potential clients ask AI assistants for legal help. With 52% of consumers now using AI for legal advice, this represents the most significant shift in digital marketing since the advent of Google.
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The transition from traditional search to AI-powered platforms is creating a once-in-a-generation opportunity for forward-thinking law firms to establish market dominance.
Prestigious Client Portfolio & Case Studies
⚖️ Law Firm Clients
The Cochran Firm
Developed technology and web solutions for the prestigious firm founded by legendary attorney Johnnie L. Cochran Jr. Implemented comprehensive digital marketing strategies that increased online visibility by 300%.
Imhoff & Associates
Provided comprehensive technology and digital marketing solutions, resulting in a 250% increase in qualified leads through AI-optimized content strategies.
Jacobs & Jacobs LLP
Technology and website development for prominent personal injury law firm, achieving top rankings for competitive PI keywords in Los Angeles market.
Connon Wood LLP
Legal technology solutions for business litigation firm, implementing advanced case management systems and client portals.
🏢 Enterprise Clients
Enterprise solutions include AI edge computing, facial recognition systems, and advanced digital transformation consulting.
The Systems Thinking Methodology
Scott Wiseman’s approach to business challenges is rooted in systems thinking – a holistic methodology that views organizations as interconnected components working toward common goals. This philosophy has enabled him to:
Lead Management Excellence
Create sophisticated lead management systems using integrated technology stacks that maximize conversion rates and ROI.
E-commerce Innovation
Design and deploy multiple e-commerce stores with seamless warehouse integration and automated campaigns.
Application Integration
Leverage APIs from various online technologies to create custom systems in shorter timeframes at lower costs.
Knowledge Transfer
Mentor teams through comprehensive PDF handbooks, video training, and classroom seminars for sustainable success.
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After 30+ years of experience I have learned that information is power. To that end we have the power to connect the dots using our past experience, our current infrastructure and the cloud.
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– Scott Wiseman
Industry Recognition & Digital Presence
Scott Wiseman maintains an active and influential presence across multiple digital platforms, establishing thought leadership in AI-driven marketing and digital transformation. His expertise is cited and referenced across various professional networks and technical forums.
🔗 Professional Networks
💻 Technical Contributions
- W3C Web Ontology
- DocBook Technical
- →
Open-source community participation
📱 Social Media
Career Highlights
InterCore Technologies Service Portfolio
Core Services
🤖 Generative Engine Optimization (GEO)
First and only agency specializing in AI platform optimization for law firms. Optimize for ChatGPT, Google Gemini, Claude, and all major AI assistants.
🔍 Search Engine Optimization (SEO)
20+ years of expertise in advanced SEO strategies, including local SEO, technical SEO, and content optimization for maximum visibility.
⚡ AI-Powered Marketing Solutions
Cutting-edge artificial intelligence integration for marketing automation, predictive analytics, and personalized customer experiences.
Legal Marketing Specializations
Connect with Scott Wiseman
Transform Your Business with AI-Powered Solutions
Ready to revolutionize your law firm’s digital marketing strategy?
📍 Marina Del Rey Office
13428 Maxella Avenue
Marina Del Rey, CA 90292
Main: (213) 282-3001
Direct: (310) 956-7766
Email: scott@intercore.net
⏰ Business Hours
Monday – Friday: 8:00 AM – 6:00 PM PST
Saturday: 8:00 AM – 4:00 PM PST
Sunday: Emergency Support Available
24/7 AI Support Available
A Legacy of Innovation
Scott Wiseman’s journey from electronics student to CEO of a multi-million dollar AI-powered marketing firm exemplifies the power of continuous learning, strategic thinking, and technological innovation. With over three decades of experience transforming businesses through digital solutions, Scott continues to push the boundaries of what’s possible in the intersection of artificial intelligence, marketing, and business growth.
Under his leadership, InterCore Technologies has become a Los Angeles technology staple, serving prestigious law firms and Fortune 500 companies alike. The company’s pioneering work in Generative Engine Optimization represents the future of digital marketing, ensuring clients maintain visibility and relevance in an AI-driven world.
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I am only limited by your imagination. Together, we can transform chaos into beauty and build the conversion engine your business deserves.
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– Scott Wiseman, CEO & Founder of InterCore Technologies
Ready to Transform Your Digital Presence?
Discover how Scott Wiseman and the InterCore Technologies team can revolutionize your law firm’s digital marketing strategy.