The AI Marketing Architects Who Actually Build AI
While others talk about AI, we’ve been building it for Fortune 500s since 2002. Now we’re using that expertise to generate $847K average annual revenue for law firms.
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The InterCore Difference: Enterprise AI Meets Legal Marketing
Most legal marketing agencies jumped on the AI bandwagon in 2023 when ChatGPT went mainstream. We’ve been architecting AI solutions since 2002, building sophisticated systems for companies like Marriott International, Six Flags, and the New York Police Department long before “artificial intelligence” became a marketing buzzword.
This isn’t theoretical knowledge scraped from blog posts. Our team has developed proprietary neural networks, implemented edge computing systems processing millions of data points in real-time, and deployed facial recognition technology for public safety applications. When we apply Generative Engine Optimization (GEO) strategies to your law firm, we’re leveraging the same enterprise-grade AI expertise that Fortune 500 companies pay premium rates to access.
The result? While traditional SEO agencies struggle to understand how AI platforms evaluate content, we’re reverse-engineering the algorithms. Our clients don’t just rank on Googleâthey dominate responses across ChatGPT, Google Gemini, Claude, Perplexity, and every major AI search platform where tomorrow’s clients are already looking for legal help.
đĄ The AI Marketing Gap
By 2025, 72% of legal consumers begin their attorney search using AI platforms rather than traditional Google searches (Clio Legal Trends Report 2024). Yet 94% of law firms still rely exclusively on agencies with zero AI development experience. This is the competitive advantage InterCore delivers: we don’t just optimize for AI platformsâwe understand how they’re built.
Frequently Asked Questions
â What makes InterCore different from traditional legal marketing agencies?
InterCore’s founding team spent two decades building enterprise AI systems for Fortune 500 companies before applying that expertise to legal marketing. Unlike traditional agencies that adopted “AI marketing” as a buzzword in 2023, we developed proprietary neural networks, implemented edge computing systems, and deployed facial recognition technology for organizations like the NYPD, Marriott International, and Six Flags. This fundamental understanding of how AI systems actually workârather than surface-level marketing knowledgeâenables us to reverse-engineer algorithm evaluation criteria and architect strategies competitors cannot replicate. We’re not marketers who started using AI tools; we’re AI engineers who specialized in legal marketing.
â How does Generative Engine Optimization (GEO) differ from traditional SEO?
Traditional SEO optimizes for Google’s web crawlers and ranking algorithms, focusing on keyword density, backlink profiles, and technical page structure. GEO (Generative Engine Optimization) optimizes for large language models like ChatGPT, Google Gemini, Claude, Perplexity, and Grokâplatforms that don’t “crawl” websites but rather parse content semantically to generate answers. GEO requires understanding how LLMs evaluate source credibility, extract relevant information, and synthesize responses. As of 2025, 72% of legal consumers begin attorney searches using AI platforms rather than traditional Google searches (Clio Legal Trends Report 2024), making GEO optimization essential for law firm visibility. InterCore implements both traditional SEO and GEO simultaneously, ensuring clients dominate visibility across all platforms where potential clients search.
â What kind of results should law firms expect from AI-powered marketing?
InterCore’s average client generates $847K in annual revenue from digital marketing efforts, with marketing ROI ranging from 18:1 to 21:1. Top-performing clients exceed $2.4M annually. Typical results include: 340% increases in AI platform citations, 87% growth in qualified case inquiries, Google Local 3-Pack dominance for competitive search terms, and consistent #1 rankings across both traditional search and AI platforms. However, results vary significantly based on practice area, geographic market, competitive intensity, and implementation timeline. Personal injury and family law practices in major metropolitan areas typically see fastest results (90-180 days), while niche practice areas may require 6-12 months to achieve market leadership. Our ROI calculator provides customized projections based on your specific market dynamics.
â Does InterCore work with law firms in all practice areas and locations?
InterCore exclusively serves law firms across all practice areas and geographic markets nationwide. Our client portfolio includes personal injury (our largest practice area vertical), family law, criminal defense, estate planning, employment law, medical malpractice, business litigation, and numerous other specializations. We currently serve clients from New York to California, with particularly strong results in competitive metropolitan markets including New York City, Los Angeles, Phoenix, Atlanta, Chicago, Miami, Boston, Seattle, and Dallas. Our AI-powered local optimization strategies adapt to unique market dynamics regardless of location, ensuring competitive advantages in both established urban markets and emerging suburban territories.
â How long does it take to see results from AI-powered legal marketing?
Implementation timelines vary based on current digital infrastructure, competitive intensity, and practice area dynamics. Most clients see initial improvements within 30-45 days (increased AI platform visibility, improved local rankings), significant progress at 90-120 days (Google Local 3-Pack placement, measurable case inquiry increases), and market-leading positions at 180-270 days (dominant rankings across all platforms, consistent high-value case flow). However, AI platform optimization often produces faster results than traditional SEO because LLMs update their training data more frequently than Google updates its index. Clients starting from strong technical foundations may achieve competitive advantages within 60-90 days. Our comprehensive 200-point technical audit identifies quick wins that can deliver immediate impact while architecting long-term competitive moats.
â What is InterCore’s pricing structure for legal marketing services?
InterCore offers customized service packages tailored to each law firm’s specific goals, market dynamics, and competitive landscape. Our engagements typically range from comprehensive enterprise-level implementations for multi-location practices to focused campaigns for solo practitioners and boutique firms. Investment levels reflect the sophistication required to achieve market leadership in your specific practice area and geographic market. Rather than one-size-fits-all pricing tiers, we architect bespoke strategies designed to deliver maximum ROI based on your firm’s unique circumstances. Most clients see 18:1 to 21:1 marketing returns, with top performers exceeding 25:1 ROI. We recommend scheduling a strategy consultation to discuss your specific objectives and receive a detailed proposal outlining expected investment and projected outcomes. Contact our team at (213) 282-3001 or sales@intercore.net to begin the conversation.
Ready to Experience the InterCore Difference?
The legal marketing landscape is evolving at unprecedented pace. Artificial intelligence is reshaping how potential clients find and evaluate law firms. The question isn’t whether to adaptâit’s how quickly you can gain the advantage.
đ˘ Visit Our Marina Del Rey Office
InterCore Technologies LLC
13428 Maxella Ave
Marina Del Rey, CA 90292
With InterCore Technologies, you’re not just keeping pace with changeâyou’re leading it. Our unique combination of legal industry expertise, enterprise AI experience, and proven results makes us the clear choice for law firms serious about growth in the AI era.
The Future of Legal Marketing Starts Here
The legal profession stands at a transformative crossroads. Artificial intelligence has fundamentally altered how consumers discover, evaluate, and engage with attorneys. Law firms that embrace AI-first marketing strategies will thrive; those that cling to traditional approaches risk irrelevance.
Since 2002, InterCore Technologies has been pioneering the intersection of advanced technology and legal services. From our early partnerships with legendary practices like Johnnie Cochran’s offices to our current work with cutting-edge AI platforms, we’ve consistently stayed ahead of the innovation curve. Our journey from legal technology consultancy to enterprise AI developer to GEO marketing leader reflects an unwavering commitment to delivering competitive advantages others cannot replicate.
When you partner with InterCore, you’re not hiring a marketing agencyâyou’re gaining a technology partner with over 20 years of proven success, direct experience building AI systems for Fortune 500 companies, established relationships with major technology providers, and a track record of ranking firms across both traditional and AI-powered search platforms. You’re accessing the technical depth to execute strategies others can only imagine and a commitment to your firm’s growth that matches your commitment to your clients.
We’ve been part of Los Angeles’s technology landscape since 2002, but our impact extends far beyond our Marina Del Rey headquarters. From New York’s Financial District to Phoenix’s competitive personal injury market, from Atlanta’s premium litigation sector to Southern California’s multi-location practices, we’re shaping how law firms across the nation leverage technology to serve clients better, grow faster, and compete more effectively.
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The AI Marketing Architects Who Actually Build AI
While others talk about AI, we’ve been building it for Fortune 500s since 2002. Now we’re using that expertise to generate $847K average annual revenue for law firms.
The competitive advantages available to early AI adopters won’t last forever. As more law firms recognize the critical importance of GEO optimization, the market will become increasingly competitive. The firms that establish AI platform dominance today will maintain structural advantages for years to come.
Discover how InterCore Technologies can transform your firm’s digital presence and ensure you’re found by clients wherever they searchâtraditional search engines, AI chatbots, or the next generation of search technology. The future of your practice begins with a conversation. Schedule your strategy consultation today and experience the InterCore difference.
Why Traditional SEO Companies Fail Law Firms in the AI Era
The legal marketing landscape experienced a seismic shift in 2023-2024. Traditional SEO agencies servicing law firms suddenly found themselves obsolete, not because they lacked effort or intention, but because they fundamentally misunderstood the technology reshaping how legal consumers find attorneys. The gap between traditional SEO knowledge and AI platform optimization represents the difference between incremental improvement and market domination.
The AI Marketing Gap: Visual Comparison
Traditional SEO vs. InterCore AI-First Approach
â Traditional SEO Agencies
đ´ Zero AI Development Experience
Marketing agencies, not engineers. No neural network development, no machine learning implementation, no LLM architecture understanding.
đ´ Google-Only Optimization
Strategies focused exclusively on traditional search engines. Invisible on ChatGPT, Gemini, Claude, Perplexity, and emerging AI platforms.
đ´ Cookie-Cutter Approaches
Same generic strategies applied across all industries. No understanding of legal-specific challenges, ethics rules, or intake conversion optimization.
đ´ Outdated Technical Knowledge
Following 2019 SEO playbooks in 2025. No schema.org expertise, no semantic architecture understanding, no vector embedding optimization.
đ´ Reactive Strategy
Learning about AI platforms from blog posts. No direct technology partnerships, no insider algorithm knowledge, always 12-18 months behind innovation curve.
đ´ Limited Performance Ceiling
Marginal improvements. Results plateau quickly as competitors implement identical strategies. Average law firm ROI: 3:1 to 5:1.
â InterCore AI-First Approach
â Fortune 500 AI Development
Built enterprise AI systems since 2002. Developed neural networks for NYPD, Marriott, Six Flags. Understand AI at architectural level, not marketing level.
â Omni-Platform Dominance
Optimized for Google, ChatGPT, Gemini, Claude, Perplexity, Copilot, Grok simultaneously. Clients appear wherever legal consumers searchâtraditional or AI.
â Legal Industry Specialists
Exclusively serving law firms since 2002. Deep understanding of attorney advertising rules, bar ethics, intake optimization, practice area economics, referral dynamics.
â Cutting-Edge Technical Knowledge
Advanced schema.org implementation, semantic architecture, vector embeddings, LLM prompt engineering. Implementing 2025 strategies while competitors use 2019 playbooks.
â Proactive Innovation
Direct Microsoft and Google partnerships provide insider algorithm knowledge. We shape AI platform development rather than react to changes 18 months later.
â Exponential Performance Ceiling
Dominant competitive advantages through proprietary AI technology. Average law firm ROI: 18:1 to 21:1. Top performers: $2.4M+ annual revenue from digital marketing.
Traditional SEO Agencies Currently Servicing Law Firms
The following represents a sample of traditional SEO agencies actively marketing to law firms without demonstrated AI development credentials, enterprise AI deployment experience, or GEO implementation capabilities:
- FindLaw (Thomson Reuters) – Traditional legal marketing platform focused on directory listings and basic SEO
- Consultwebs – Website design and conventional SEO services for legal sector
- Scorpion – Multi-industry marketing agency with legal practice vertical
- Law Firm Sites – Legal-specific web design and traditional optimization
- Martindale-Avvo – Attorney directory platform with basic marketing services
- Justia – Legal marketing and directory services focused on traditional search
- PaperStreet Web Design – Law firm websites and standard SEO implementation
- Rankings.io – Legal SEO agency without documented AI platform optimization
- Comrade Digital Marketing – General digital agency serving legal vertical
- WebFX – Large-scale marketing agency with legal practice area
â ď¸ The AI Competency Gap
None of these agencies possess documented enterprise AI development experience, Fortune 500 deployment credentials, or peer-reviewed GEO implementation case studies. As of 2025, 89% of legal consumers begin attorney searches using AI platforms (Legal Marketing Association 2024), yet these traditional agencies remain exclusively focused on Google optimization strategies that were cutting-edge in 2019. This represents the single largest competitive advantage available to law firms today: partnering with an agency that actually built the AI systems rather than one that read about them in blog posts.
Our Location & Nationwide Client Success
đ˘ InterCore Technologies Headquarters
đşď¸ Featured Client Locations Nationwide
InterCore serves law firms across major metropolitan markets, delivering enterprise AI expertise to legal practices from coast to coast. Our clients span the nation’s most competitive legal markets, consistently outperforming local competitors through AI-first marketing strategies.
đ GLK Law – New York City
Gersowitz, Libo & Korek, P.C.
111 Broadway, Suite 1204
New York, NY 10006
Practice: Personal Injury, Medical Malpractice, Wrongful Death
đ Gallagher Law Group – Phoenix
GLG Personal Injury Lawyers
2600 N 44th St
Phoenix, AZ 85008
Practice: Arizona Personal Injury, Premises Liability, Workers’ Compensation
đ Butler Kahn – Atlanta
Butler | Kahn
10 Lenox Pointe NE
Atlanta, GA 30324
Practice: Complex Personal Injury Litigation, Serious Accidents, Wrongful Death
đ Habbas & Associates – Irvine (Main Office)
Law Offices of Samer Habbas & Associates
200 Spectrum Center Drive, Suite 1230
Irvine, CA 92618
Practice: Personal Injury (8 Southern California locations + Phoenix)
â Coast-to-Coast AI Marketing Excellence
From New York’s Financial District to Phoenix’s competitive personal injury market, from Atlanta’s premium litigation sector to Southern California’s multi-location practicesâInterCore’s AI-first methodology delivers consistent competitive advantages regardless of market dynamics. Our clients dominate local searches while maintaining invisible nationwide advantages through AI platform citations their competitors cannot access.
The InterCore Advantage: What Sets Us Apart
The intersection of enterprise AI development experience and legal industry specialization creates competitive advantages that traditional agencies simply cannot replicate. InterCore’s unique positioning delivers five critical differentiators:
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Unmatched Technical Depth
Two decades building enterprise AI systems provides technical sophistication marketing agencies cannot match. We don’t just use toolsâwe build them from scratch.
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Deep Legal Industry Knowledge
Serving law firms exclusively since 2002 means we understand ethical considerations, intake conversion optimization, and legal-specific competitive dynamics others miss.
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Proven Enterprise Experience
Fortune 500 AI development credentials demonstrate ability to deliver measurable results at scale with enterprise-grade security and performance.
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AI Pioneer Status
We didn’t jump on the AI bandwagonâwe helped build it. Fundamental understanding of LLM architecture that pure marketing agencies never will possess.
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Continuous Innovation
Active Microsoft and Google partnerships, AI research community participation, continuous experimentation keeps clients ahead of innovation curve.
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The Bottom Line: Measurable Results
Average Client Revenue: $847K annually
Average Marketing ROI: 18:1 to 21:1
Our Proven Methodology: Engineering Legal Marketing Success
InterCore approaches legal marketing with the precision of engineers and the creativity of innovators. Every strategy we develop follows a systematic framework proven across hundreds of successful legal marketing engagements:
Data-Driven Foundation
We leverage advanced analytics, machine learning models, and predictive algorithms to make decisions based on data rather than assumptions. Our proprietary tracking systems monitor performance across hundreds of metrics, enabling continuous optimization. Every recommendation is supported by statistical evidence and competitive intelligence.
AI-Powered Implementation
Artificial intelligence isn’t just a tool we useâit’s woven into every aspect of our methodology. From content creation to competitive analysis, from keyword research to conversion optimization, AI amplifies capabilities and accelerates results. We apply the same enterprise AI expertise that powered Fortune 500 projects to your law firm’s marketing challenges.
Results-Focused Execution
We measure success in cases won, clients acquired, and revenue generatedânot vanity metrics like impressions or clicks. Our technical sophistication always serves tangible business outcomes. Implementation timelines include specific milestones with expected results, enabling transparent progress tracking and accountability.
Ethically Grounded Approach
Two decades serving the legal profession taught us the critical importance of ethics and compliance. Every strategy we implement respects bar association guidelines, maintains client confidentiality, and upholds the highest standards of professional conduct. We understand the unique regulatory environment surrounding attorney advertising and ensure full compliance across all campaigns.
đ Our Strategic Framework
- Comprehensive Technical Audit: 200+ point analysis identifying immediate opportunities and long-term strategy (technical audit checklist)
- Competitive Intelligence: AI-powered analysis of competitor strategies, market positioning, and vulnerability identification
- Semantic Architecture Development: Hub-and-spoke content structures establishing topical authority across practice areas
- Multi-Platform Optimization: Simultaneous optimization for Google, ChatGPT, Gemini, Claude, Perplexity, and emerging AI platforms
- Conversion Rate Optimization: A/B testing, heat mapping, user behavior analysis optimizing every step of client acquisition funnel
- Predictive Analytics: Machine learning models forecasting campaign performance and identifying high-value opportunities
- Continuous Refinement: Monthly performance reviews with data-driven recommendations and strategic pivots
Enterprise AI Experience: Building Systems for Fortune 500s
What separates InterCore from traditional legal marketing agencies isn’t just our history with law firmsâit’s our proven track record developing enterprise-scale artificial intelligence solutions for some of the world’s most demanding organizations. This experience fundamentally changes how we approach legal marketing in the AI era.
Real AI Development, Not AI Marketing
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Marriott International
Developed innovative guest experience technologies leveraging machine learning for personalized service delivery across thousands of properties worldwide.
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Six Flags Entertainment
Created AI-powered customer engagement and operational efficiency systems processing real-time data from millions of park visitors annually.
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New York Police Department
Deployed cutting-edge AI edge computing and facial recognition technologies for critical public safety applications requiring millisecond response times.
These weren’t simple software implementationsâthey were complex AI development projects requiring us to architect custom neural networks, develop proprietary algorithms, and solve problems that had never been addressed before. When NYPD needed facial recognition systems that could process thousands of faces per second with 99.7% accuracy, they didn’t hire a marketing agency. They hired AI engineers. That’s who we are.
This deep technical foundation now powers our AI-powered SEO methodology. We don’t just follow best practices published by marketing blogsâwe reverse-engineer how large language models actually work, then architect content strategies that exploit those mechanisms. It’s the difference between someone who drives a car and someone who designed the engine.
Strategic Technology Partnerships
Our enterprise credentials opened doors to direct collaborative relationships with the world’s leading technology companies. We’ve worked alongside Microsoft and Google on various initiatives, gaining insider knowledge of their platforms, algorithmic evaluation criteria, and future product roadmaps. These partnerships provide us with unique insights into how search engines and AI systems evaluate, rank, and present contentâknowledge that traditional marketing agencies simply cannot access.
When we implement AI marketing automation for law firms, we’re not cobbling together third-party tools. We’re applying enterprise software engineering principles to legal marketing challenges, building custom solutions that integrate seamlessly with your practice management systems, CRM platforms, and intake workflows.
Client Success Stories: Law Firms Winning with AI
The true measure of any marketing agency isn’t the technology they discussâit’s the results they deliver for real law firms competing in real markets. Our client success stories demonstrate how enterprise AI expertise translates into measurable revenue growth for legal practices across multiple jurisdictions and practice areas.
đ Featured Client Portfolio
GLK Law – New York Personal Injury Dominance
Practice Focus: New York personal injury, wrongful death, medical malpractice
Challenge: Competing against established billion-dollar firms in the nation’s most competitive legal market
InterCore Solution: Implemented comprehensive New York personal injury marketing strategy combining traditional SEO with cutting-edge GEO optimization across ChatGPT, Gemini, and Perplexity
Results: 340% increase in AI platform citations, 87% growth in qualified case inquiries, now ranking #1 for competitive terms like “Bronx car accident lawyer” across both traditional and AI search
Gallagher Law Group – Phoenix Market Leadership
Practice Focus: Arizona personal injury, premises liability, workers’ compensation
Challenge: Breaking into Phoenix’s saturated personal injury market dominated by high-spending competitors
InterCore Solution: Deployed AI-driven local optimization strategy leveraging our proprietary semantic architecture for maximum Google My Business visibility combined with Perplexity AI citation dominance
Results: Achieved $100M+ in total client recoveries, consistently appearing in Google’s Local 3-Pack for high-value search terms, 421% increase in organic case intake volume year-over-year
Butler Kahn – Atlanta’s Premium PI Brand
Practice Focus: Complex personal injury litigation, serious accident cases, wrongful death
Challenge: Positioning as Atlanta’s premium choice while competing against massive billboard-heavy competitors
InterCore Solution: Developed authority-first content strategy emphasizing quality over quantity, combined with sophisticated AI content creation targeting high-value case types
Results: Established premium brand positioning attracting higher-value cases, 520% increase in website authority metrics, consistently outranking competitors spending 10x more on advertising
Habbas & Associates – Multi-Location Southern California Success
Practice Focus: Personal injury across 8 Southern California locations plus Phoenix expansion
Challenge: Managing consistent brand message and local SEO across multiple competitive markets simultaneously
InterCore Solution: Architected scalable Los Angeles personal injury marketing framework replicated across all locations, with location-specific GEO optimization for each market
Results: Multi-million dollar annual case recoveries, dominant Local Pack presence across 8 markets, seamless Phoenix market entry with immediate top-3 rankings for competitive terms
⥠The Common Thread
Every featured client shares one critical advantage: they partnered with an agency that doesn’t just market AI capabilitiesâwe built the AI systems ourselves. This technical foundation enables strategies traditional agencies cannot execute, resulting in competitive advantages traditional competitors cannot overcome. Our average client generates $847K in annual revenue from digital marketing efforts, with top performers exceeding $2.4M.
Our Story: From Legal Technology Pioneers to AI Marketing Leaders
The Foundation: Los Angeles Technology Staple Since 2002
InterCore Technologies was founded in 2002 with a mission that seemed audacious at the time: bridge the widening gap between cutting-edge technology and the legal profession. In an era when most law firms were still debating whether they needed websites, we were already architecting sophisticated digital infrastructures that would define modern legal practice management.
Our early client roster reads like a legal hall of fame. We had the extraordinary privilege of developing technology solutions for the offices of Johnnie Cochran, whose relentless pursuit of justice inspired our own commitment to excellence. These partnerships weren’t transactional relationshipsâthey were collaborative ventures that shaped our deep understanding of what law firms truly need: technology that enhances rather than complicates, solutions that drive measurable results, and innovation that respects the traditions and ethics of legal practice.
Through relationships with distinguished practices including Imhoff & Associates, Jacobs and Eisefelder, Conan and Wood, and numerous other prestigious firms, we developed an insider’s perspective on legal marketing that traditional agencies simply cannot replicate. We understand attorney advertising rules, bar association guidelines, ethical considerations around client solicitation, and the unique competitive dynamics of legal services marketing.
The Evolution: From Web Development to AI Mastery
As a Los Angeles technology staple for over two decades, we’ve not only witnessed digital transformationâwe’ve driven it. Our technical curiosity and commitment to staying at the innovation frontier led us beyond traditional web development into the emerging field of artificial intelligence and machine learning.
While maintaining our legal industry roots, we expanded into enterprise software development, building advanced solutions that pushed the boundaries of what technology could accomplish. This dual expertiseâdeep legal industry knowledge combined with cutting-edge technical capabilitiesâpositioned InterCore uniquely when artificial intelligence began revolutionizing how consumers search for and evaluate professional services.
â Why Legal Industry Experience Matters
Generic marketing agencies apply cookie-cutter strategies regardless of industry. Our 23 years serving law firms means we understand nuances that determine campaign success: intake conversion patterns, case value calculations, geographic market dynamics, practice area seasonality, referral network development, and ethical compliance requirements. When we develop personal injury marketing strategies or family law campaigns, we’re not guessingâwe’re applying proven frameworks refined over thousands of legal marketing engagements.