Home GEO for Lawyers GEO Marketing for Law Firms GEO Marketing for Law Firms: Mastering AI-Powered Client Acquisition in 2025 By Scott Wiseman, CEO at Intercore Technologies | January 15, 2025 | Legal Marketing 📖 Reading Time: 18 minutes | 💡 Implementation Guide Included Table of Contents Introduction: The New

With Microsoft Copilot integrated across Windows 11, Microsoft 365, Edge browser, and Bing search, optimizing for Microsoft’s AI ecosystem has become essential for digital visibility. Unlike standalone AI chatbots, Copilot and Bing Chat leverage Microsoft’s vast search index, enterprise data, and productivity suite integration to deliver AI-powered experiences to over

As Grok AI becomes X’s (formerly Twitter) powerful competitive advantage in the AI landscape, understanding how to optimize content for this unique system is becoming critical for digital visibility. With Grok’s real-time data access and integration with X’s massive social graph, it represents a fundamentally different optimization challenge than ChatGPT

As Generative Engine Optimization (GEO) becomes critical for digital visibility in AI-powered search results, choosing the right GEO service provider can make the difference between thriving in the AI era or being left behind. With ChatGPT, Perplexity, and Google’s AI overviews reshaping how users discover information, your business needs a

The 9 GEO Tactics That Drive 40% Better Results After analyzing thousands of AI responses across ChatGPT, Gemini, Claude, and Perplexity, we’ve identified nine specific Generative Engine Optimization (GEO) tactics that consistently outperform traditional approaches by 40% or more in citation frequency and prominence. These aren’t theoretical strategies—they’re proven tactics

Perplexity AI: How to Become the Cited Source Perplexity AI has revolutionized how professionals conduct research, make decisions, and verify information. With its unique focus on real-time web search and meticulous source citation, Perplexity has become the go-to tool for users who demand accuracy, recency, and verifiable information. Yet most

Claude AI Optimization Strategies That Work Claude AI has emerged as a powerful force in the generative AI landscape, with millions of users relying on its advanced reasoning capabilities, nuanced understanding, and ethical approach to information processing. As businesses recognize Claude’s growing influence on decision-making and research processes, optimizing for

Google Gemini Optimization: Everything You Need to Know Google Gemini represents the most significant evolution in search since the introduction of featured snippets. As Google’s most advanced AI model powers everything from Bard to Search Generative Experience (SGE), businesses that master Gemini optimization will dominate the next decade of digital

How to Optimize for ChatGPT: Complete Guide ChatGPT has fundamentally changed how millions of users search for information, make decisions, and solve problems. With over 200 million weekly active users as of 2025, ChatGPT has become a critical discovery channel that businesses can no longer afford to ignore. Yet most